Resources for End Users

Keep Your Cool!

Cool Your Home, Cool Your Community, Cool Our Planet

Cool roofs and cool walls can help many building owners save money while protecting the environment. If you are planning a new building or replacing or restoring an existing roof, cool roofs should be considered as an energy efficiency option. Cool roof products exist for virtually every kind of roof. 

Just as wearing light-colored clothing can help keep a person cool on a sunny day, cool roofs and exterior help to maintain lower building temperatures. Traditional dark roofs and walls can reach temperatures of 150ºF (66ºC) or more in the summer sun. Cool surfaces under the same conditions could stay more than 50°F (28ºC) cooler.

Building owners make many critical decisions – the building exterior should be one of them. When buying a property or making maintenance and upgrade decisions, choose cool surfaces to protect your investment and your community.
Cool roofs and walls are low-hanging fruit strategies for combating extreme heat and enhancing energy efficiency. Municipalities can encourage the adoption of cool roofs in new construction and retrofitting existing roofs through several different pathways. One way to encourage cool roofs is through local zoning bylaws and land use policies.
Roofing and wall contractors help customers make key decisions about their buildings. Knowing the benefits that cool surfaces provide will help your customers make informed decisions about their buildings.
Local and federal policies and investments are shifting toward more resilient solutions that will protect our communities. Codes, standards, and programs for cool surfaces are becoming increasingly common in colder climate zones. Manufacturers can maintain market share and de-risk operations by investing in the development and rating of cool surface products.